每每提到 marketing， 小e就不自觉地想起， 每逢佳节之时各大超市 促销阿姨那嘹亮的叫卖声。 嗯，请自行回忆。 其实 超市 也好， 商场 也罢， 这些促销活动只 … 先说说 大众对市场营销专业的认知误区： 1、 市场营销就是销售/推销。 2、 营销是营销部门的事，与他人无关。 3、 市场营销是万金油，看起来好厉害的样子， … Marketing 是更广泛的概念，branding是其中的一部分，定义是generating,delivering,satisfying consumer needs, in a profitable way. 营销（marketing）、推广（promotion）和 运营（operation）的概念分别是什么？ 他们之间有什么关系或异同？ 对这几个概念一直似懂非懂，google …

How to Market Your Brand to Generation Z

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